This advanced Olay Regenerist Collagen Peptide24 Day Serum is formulated to visibly firm and hydrate the skin. It incorporates a potent blend of ingredients specifically designed to work with your skin's natural renewal process. Apply this lightweight serum in the morning as part of your daily skincare regimen. It absorbs quickly, preparing the skin to receive subsequent care products while delivering ongoing benefits throughout the day for a smoother, plumper appearance.